Do you know where they shop? You should. Here’s why, imagine you’re creating a new marketing campaign that is focused on Twitter for a new product, and you’re looking to offer coupons for this new product but you’re not sure which features will redeem the most coupons. If you know where your customers shop, you’d know which stores you should offer coupons at, and drive your customers where they want to shop. Which in turn will help you build customer loyalty.
How can you determine where your followers shop? Our new Twitter demographics chart in Engage121, enables you to glean this type of marketing intelligence. Our new chart provides users aggregated opinion data about your followers’ preferences for brands, hobbies, sports, schools, restaurants, travel and more. So, you can better understand your customers’ habits, profiles and preferences.
This new feature provides you with powerful info-graphics describing your Twitter audience, revealing:
- Whether they are male or female.
- Their interests.
- Where they like to shop and eat.
- Who they follow.
- How active they are.
- The languages they speak.
- Their family status.
- …and much more.
What do you know about your Twitter followers?