Category: Local SEO

  • ‘Not Available at All Locations’: Why Franchises Need Localized Web Presence

    ‘Not Available at All Locations’: Why Franchises Need Localized Web Presence

    Do your franchises have their own localized web presence? Here’s why its important and how not thinking local, could be costing you customers.

  • 10 Ways to Grow Your Local Business for (Almost) Nothing

    10 Ways to Grow Your Local Business for (Almost) Nothing

    Most local businesses don’t have big budgets. But that doesn’t mean that their marketing efforts have to stay small. There are plenty of strategies that local businesses can use to drive customers to their stores while getting the most out of their marketing dollars. It’s always wise for businesses to keep up with trends and…

  • 10 Ways Local Businesses Can Beat Big Box Retailers and Ecommerce Giants

    10 Ways Local Businesses Can Beat Big Box Retailers and Ecommerce Giants

    The fight is on for local business. Here are 10 tactics to help them compete with big box retailers and ecommerce giants.

  • A HOT!Content Quick Start Guide

    A HOT!Content Quick Start Guide

    HOT!Content is certainly a lot more than a daily collection of articles. There’s a lot you will learn over time, so here’s a Quick Start Guide that will help you get the most from HOT!Content right away: Connect. Your first step is to enable HOT!Content to work with your social pages.  This simple process allows…

  • What is LOCAL SEO?

    What is LOCAL SEO?

    We describe HOT!Content as much more than “content.” It’s the beginning of a journey towards LOCAL SEO success. And, if you are a local business, LOCAL SEO success is a very big deal! “SEO” stands for Search Engine Optimization, which simply describes whether, and how easily, your customers learn about you. Add “LOCAL” and we’re…

  • How to Optimize Google My Business

    How to Optimize Google My Business

    In today’s digital age, pretty much every company is rushing to find the Best SEO Company to help them grow their presence online and grow their clientele. And this is not necessarily an easy task, as the SEO industry is saturated with companies, including the many companies which use white label services from professional SEO…

  • How to Claim Google My Business

    How to Claim Google My Business

    30 years ago, you would have made sure your business was included in the local Yellow Pages. These days consumers don’t turn to a printed Yellow Pages book when they need something. They turn to a computer, tablet, or smartphone to find local businesses. These local businesses may even apply for a London business address…