Tag: Local SEO
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Part 3: Measuring Your Retargeting Campaign’s Success
Measuring the success of your retargeting ads is essential to assessing their impact and making data-driven optimizations. In the third installment of our blog series about retargeting ads, we will explore key metrics and strategies that can help you effectively measure your retargeting ads’ success. If you haven’t already please read Part 1: What is…
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Part 2: Creating a Successful Retargeting Ad
In this next post, we will go in-depth into the key components of setting up a successful retargeting ad. Let’s dive in!
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Part 1: What is a Retargeting Ad?
What is a Retargeting Ad? A retargeting ad is an online advertisement that shows up to people who have visited a website or shown interest in a product. It uses technology to follow their online activities and display relevant ads on different websites. The goal is to remind them of what they were interested in…
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How to Handle Negative Reviews: A 5-Step Strategy for Success
Don’t let a string of negative reviews impact your business. Here is a five step strategy to turn those negatives into a positive.
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A HOT!Content Quick Start Guide
HOT!Content is certainly a lot more than a daily collection of articles. There’s a lot you will learn over time, so here’s a Quick Start Guide that will help you get the most from HOT!Content right away: Connect. Your first step is to enable HOT!Content to work with your social pages. This simple process allows…
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What is LOCAL SEO?
We describe HOT!Content as much more than “content.” It’s the beginning of a journey towards LOCAL SEO success. And, if you are a local business, LOCAL SEO success is a very big deal! “SEO” stands for Search Engine Optimization, which simply describes whether, and how easily, your customers learn about you. Add “LOCAL” and we’re…
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How to Optimize Google My Business
In today’s digital age, pretty much every company is rushing to find the Best SEO Company to help them grow their presence online and grow their clientele. And this is not necessarily an easy task, as the SEO industry is saturated with companies, including the many companies which use white label services from professional SEO…
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How to Claim Google My Business
30 years ago, you would have made sure your business was included in the local Yellow Pages. These days consumers don’t turn to a printed Yellow Pages book when they need something. They turn to a computer, tablet, or smartphone to find local businesses. These local businesses may even apply for a London business address…